Susan's Garden: A Video Tribute Love Letter
Tom Patty is not the sort of man to do things by halves. His career as an adman gave him clients like Nike, Nissan and Pizza Hut. When he retired from Chiat/Day Advertising in 1998 he was President and Worldwide Account Director.
Sailing every Thursday and riding his bike a hundred miles a week, Tom now advises hundreds of small Orange County businesses every year as part of his job as a SCORE counselor. And he has lost none of the drive - or the talent for spotting trends - that put him on top in the advertising world.
So when Tom's wife Susan was turning 60, Tom knew he wanted something special. And he didn't just want to buy more 'stuff.'
"So much of our time - and our money - is spent on stuff. Just stuff.
"I should know, I have sold a lot of stuff over the years!" says Tom with a wry smile.
Don't get him wrong. Tom has nothing against flat screen TVs and other grown ups' technology toys. He just thinks that we - all of us - are looking for something more important.
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Shape of things to come...
"I think it is the shape of things to come," says Tom, who carries "Susan's Garden" on his iPhone and readily plays it for anyone too slow or too polite to escape. "The technology is great - but Susan is what really matters."
And Susan's reaction? As a long-time producer herself, she was always going to be a tough audience. "It's one of the sweetest things he has ever done",